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NYC Model Agency: A Complete Guide and Resource Page To Modeling Agencies in NYC

A lot of people believe that being a model is a dream career since it has the potency of making them famous and rich. Ones search for success may end with gracing the catwalk in London, Paris, or Milan, or even the cover of Vogue amongst the other celebrities.

But these stars often start at the same place: a modeling agency. While this may be true, there are major downsides of working as a model under management.

In this article, we will explore the method of applying to a modeling agency and go over some key facts about the agencies.

What is a Model Agency?

Modeling Agencies are known for providing a middle man service between potential talents and the companies who need them. They use their connections to provide models with gigs, which further their own communication network, as well as the models.



A good agency provides the models with any gig available to keep them moving. A great agency provides models with once in a lifetime opportunities that changes their life. Getting a job opportunity with a famous agency might be a bit difficult but has a lot of advantages.

Is it Imperative to be Signed to a Model Agency?

An agency will further a model's career at a more rapid pace. As an agency is not mandatory, a model can create a social media presence to seem viable for bigger roles, but an agency can do all of that for you. They provide you with multiple gigs and have their own connections, so you don't have to be famous or even be known for them to put you on the map. When you sign with an agency, they are a safety net, as they provide everything for you and they just expect you to put the work into modeling.

Different types of department at model agencies

There are more opportunities in modeling than most people are aware of. The departments vary from model size to style to age and so on. These few are the most common.

​1. High Fashion

These models appear in fashion magazines and editorials, such as Vogue, Harper's Bazaar, etc., and they work closely with top fashion designers. This is the most competitive department in modeling as the models have to have the ideal body.

2. Athletics

These models are fit and toned and model athletic clothing. Their body should envelope the idea of going to the gym and/or working out.

3. Commercial

Commercial modeling agencies are available for many ages and body types. Commercial model market the features of good and services and give the visual concept of the product in real world.

4. Parts

These modeling agencies are usually work with fashion accessories such as shoes, jewelry, hair accessories etc. Parts Models are highly in demand now a days because it is mostly budget friendly for most of the advertising agencies as they only have to focus on certain parts of model body. Female models have more career options in part modeling agencies.

5. Runway

Runway or Catwalk model display the most trending fashion style to their audience. runway modeling agencies shows fashion designers creation in the most beautiful way that catches the audience eye. these modeling agencies have set requirements for models including size, height and looks.

Best Way to Apply to a Model Agency

With so many model agencies around the world, there is always a slight difference in the selection technique used to pick the best models. The selection technique also varies based on the model's experience level, style, model portfolio, etc.

For the purpose of understanding, we would take a more general approach on the best way to apply to a modeling agency. The general approach is find your target agency, check their requirements, check their opening calls, and apply online.

Note: In rare circumstances, a scout can contact individuals who they believe have what it takes to make a lot of conversions for them. These individuals are mostly people who have built a perfect portfolio and a following, especially on social media platforms like Instagram. 

What to do Before Approaching a Model Agency

A strong work ethic and a strong conscience is needed for modeling, as this field is rigorous. An agency will not take models who are just there to stand around and put no thought into their appearance. These are some things to do before approaching a model agency:

​1. Work out, fast, work on skin

Starting in a modeling career means a lot of taking care of your diet, glowy and radiant skin and adequate amount of sleep to avoid puffiness and dullness from skin. A model should make a to do list for their self care and make sure to check off every day. Many models start taking care of themselves two months in advance for their photoshoot. Water is the best friend of people who love modeling; keeping yourself hydrated is crucial to maintain shape, as well as fill face and eyes with spark.

2. Be prepared for rejection

The modeling world is filled with competition, and when there is competition, rejection becomes more common - but, many models take rejection personally and think they are not good enough. Rejection does not mean to start blaming yourself or others. Allow some time to recover and take rejection as a strength to do much better than last time is the most wise decision any model can make. Don't underestimate yourself!

3. Be prepared to be resilient and patient

Learning from experience and try to avoid past mistakes. build strong and meaningful contacts in this industry is important. A career in modeling is unpredictable, so work towards goal and knowledge of upcoming events helps model to prepare themselves. Success in any career takes time especially if it is more demanding field, expecting right away success and having zero patience is not something works in this industry.

4. Take some digitals

Before applying to agencies, taking some natural look photos of models are handy - natural images without any editing and must be model's current look is called digital models.

5. Develop a starter portfolio

Modeling portfolio is a crucial asset to make beforehand. It must include model digitals, best shoots, different poses, different mediums, basically show how versatile a model is.

Find Your Target

Finding your target simply means carrying out good research about the best model agencies to apply to. In New York, there are many to pick from. Each of them have their own focus and style.

 Some Modeling Agencies include:































































































Check Their Requirements

Each agency has multiple requirements that vary from each other. Height, age, style, etc., all differentiate candidates that they can hire. A model needs a perfect portfolio with photos that verify them as a subject they would want.

Your identity should be intact when you join an agency, as changing this will lead to future problems. The matter at hand is getting in with as little change to yourself as possible.

Check Their Opening Calls

Opening calls are a very important aspect of the recruiting process of any model agency. In fact, they are the first thing to look out for when you want to apply as a model. These could be done in various ways. Going to the agency, calling or emailing are best for this.











Look for times that allow for maximum exposure especially if you are trying for more than one on the same day. Play it smart and if multiple locations are in play, select each location wisely.

Apply Online

This is the second step in your application process. Online applications are a major way to get scouted as a model. After due research, check out their requirements and make yourself fit for it. Most common requirements for an online application will include;

  • Contact details

  • Your portfolio

  • Model Shots

  • Clothing style

  • Expressing your passion in a write-up

 The booking process is straightforward and can be done efficiently if you are willing to put in the time and passion. Don't let anyone tell you what you can and can't do, but listen to the advice given to you from scouts and take those tips to improve for future auditions.

Now that we have gone over the general approach, lets go over some important facts about model agencies.

4 Important Facts about A Model Agency

No Payment Required

Model agencies do not require payments for application be it online or on-site. Unfortunately, many people who are unaware of this fall victim to scammers.

They exploit aspiring models into paying for application fees or auditioning. No legit model agency supports such payments. Every application or selection phase is free. 

Inconsistent payment system

This may sound surprising!

Most models have a hard time receiving their payments after their service is rendered per time. Apart from the fact that some photoshoots are stressful and draining. Receiving payments is a whole different ball game. 

Sometimes it takes extra effort to get their salary at the right time. There may be a need to talk to the manager, make phone calls, send emails, etc.

Sometimes this may also be due to the fact that you don't get to be booked frequently. Since there are so many models on-site with better exposure and experience level, it may take some time to start getting enough photo sessions within a short duration.

Demands may be high

In the modeling industry, demands change over time. This automatically affects the demands on model agencies and models. Some of the these demands may include:

  1. Schedules -

    There may be an increase in demand for your availability in certain seasons. Since model agencies want to make money every season. They also employ new strategies which may affect your initial schedule especially if you're a top model.

  2. Fitness -

    Another common and non-negotiable demand on models is to remain fit in every season. In fact, this is a major factor to be considered when employing a new model. Fat people are often rejected.

    Models who are acquainted with the demands of a modeling company always maintain their body shape. This might require continuous body exercise.


Rejections are Common

When it comes to opening calls for new aspiring models, rejections are very common. There are many reasons why aspiring models often get rejected. Sometimes it has nothing to do with your skill or potential. Some reasons why models get rejected very often include:

  1. Numerous applications

  2. You don't fit the requirements

  3. Your not unique enough

  4. Highly Competitive

  5. Fake portfolio

The middle men between models and their future companies, model agencies are quick and tenacious in their search for talent. Following the general approach will get you the basic ins and outs of applying to a model agency. It is your job to maneuver the details of this approach to meet your style and goals. With the approach in mind, keep the important facts in your mind as you navigate through the agency and their auditions. The facts will bring you to understand how agencies can have negatives, while media only shows the positives.

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DNA Model Management (

This agency is known for being small with a big impact in influence. They represent and have represented many iconic models throughout their time and have worked with multiple global companies and fashion designers.

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Major Model Management (

A steadily growing agency that was founded in Europe, so their trends resemble a more European essence. They have expanded and now work out of New York and have multiple clients working with international brands.

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Ford Model Management (

A fashion-based modeling agency in New York City with multiple headquarters worldwide. They are fond of themselves for being an agency that accepts all sizes and ages.

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An independent boutique agency who focuses their attention on worldwide model management.

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Elite (

The creators of the Supermodel, this agency brings about new trends in an unfathomable manner. They promote diversity and inclusion and have represented many of high modeling stature, such as Gisele, Heidi, Amber, etc.

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Women (

Women Management is one of the most well-known international agencies there can be. They value respect, trust, and have an excellent eye for business that will benefit their models.

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Soul (

The agency that has the most homey environment, as it is founded by Jason Kanner, a kid with a dream. The great success of this agency comes from its mutual intimacy with other agencies to grow.

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Click (

Click Model Management represents men, women, plus size, runway, athletic, and so many more. They have a connection to a commercial agency and so most of their models go through that TV phase to pass onto whichever field they so desire.

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Heroes (

Heroes model management represents the current dynamic of art and commerce. Their belief is that all models deserve to continue on and become famous and not just replaced.


An international leader in modeling, IMG Models searches worldwide for diverse talent. They challenge the norm with their clients and try to start new trends.

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Marilyn (

A legacy builder agency, Marilyn Agency is known for helping their clients to build a career enhanced with longevity. They hold their standards high and their manners higher, and so their clients will always be helped by them.

New York (

International staff that brings about new trends and the concept of savvy fashion, New York Model Management holds prestige in the model industry. The agency takes their time and focuses on model's individually, so as to ensure each career thrives.

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Next (

NEXT Management is THE modeling agency, best known for having the most well-known models shoot to stardom. Located internationally, the agency brings new models and supermodels more fame than they had prior.

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One (

ONE Management develops models that can bring a story to life, whether it be through fashion, music, etc. These models grow to be international artists.

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Supreme (

Known for bringing unique models to the scene, Supreme NY was founded to give many models who were posting on social media alone, a chance to show their uniqueness.

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The Lions (

The Lions Management covers many fields and covers a shift culture with the use of their clients. Bringing a client's culture to celebrate it and get inspiration from it.

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The Industry (

A women's boutique agency, known for their exclusive modeling roster. Each model gets a personalized treatment so as to ensure their quality is up to par.

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State (

State Management brings all players to the field, as their clients range from kids to adults and small to large sizes. Their multiple divisions allows them to hire models in all categories, whether it be runway, athletic, commercial, etc.

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Crawford (

Crawford Models is a new and upcoming agency that is growing global attention daily. their passion and determination to thrive is captivated in their models.

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Society (

The Society Model Management brings models to prestigious brands and allows for growth throughout. Conquering each individual one at a time to ensure their growth.

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Wilhelmina (

Founded by a supermodel, Wilhelmina Models are recognized internationally, due to its prestige. The longevity of the company comes from their success in finding talent with the help of local agencies.

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APM Models was founded to build on ideas more than just a model. Their clients spark ideas and inspiration with their strong work ethic and passion.

Fenton (

Fenton Models represents high-end models, due to their upscale nature. They worry about the personal growth of models and the financial growth of clients.

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Stewart Talent (

Stewart Talent is a talent agency that has multiple locations around the United States. Their talent covers many areas, such as film, theatre, commercial, etc.

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Women 360 (

Women 360 Management represents women of all shapes and sizes. The need for a global perspective is brought about and models are pushed to think outside the box to grow in their respective fields.

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